The biggest thing I admired was how well the team works together. Like a very well-oiled machine, absolutely flying through the different processes of redesigning my website. Having had to create a beauty website must have had some challenges, but they amazed me every single time they came back with their regular process updates. It felt like little angels making every single wish for my website come true. I would never have the words to thank Liquid Edge for what they have come up with and the hours of research they have done to make my site the best of its kind. I completely love my custom-made space. Thank you, thank you, thank you Liquid Edge
- Eloise Dreyer, Author of eloisedreyer.com
Share this projectLaunch the Website
About the project
We approached the project by starting with the corporate identity and doing a lot of research in the beauty industry. Once we understood the current market trends and target market, we carefully crafted the brand. It was important to blend the clients' personality into the site so that a reader would look at it and see Eloise, not just another blog.
We made it easier for Eloise and her readers to interact with each other and share it on their favourite social networks. We also focussed on implementing SEO best practices to help her content show up in search engines along with providing her readers with more valuable information. Considering how most of her readership has a smart-phone these days, we built her blog to be entirely responsive. Her content is now readable on any device.